When it comes to science and research, we set ourselves high standards, and our scientific methods are inspired by the pharmaceutical industry. We share our scientific findings publicly and encourage others to review our work. Our vision is to offer current adult smokers a better choice than continued smoking. How are we making this vision a reality? By developing a portfolio of smoke-free products that deliver nicotine without burning tobacco and which current adult smokers find satisfying.
Cutting-edge research and technology

The problem with burning
What happens when you light a cigarette? Burning tobacco creates the vast majority of harmful chemicals. Find out why.
3 min read
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PMI Science
Learn MoreUnderstanding the science

Why burning is the main problem
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The importance of taste
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PMI's vision for smoke-free future (without cigarettes)
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The difference between tobacco, smoke & nicotine
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What is nicotine?
0:57 to watch